Branding: Orbis

Orbis launched in 1996 and is the world's leading provider of interactive gaming and betting solutions. I was engaged from the beginning to design and develop the branding of their chief software product called OpenBet.

I started with their logo (opposite) and corporate stationery. Then I developed their identity across all corporate communications:

• user manuals (below)
• factsheets (below)
• corporate brochure (below)
• website

Corporate Brochure (below):
I devised a novel way of producing a corporate brochure to house 2 distinct subjects by splittingt the contents into two rectangular booklets that can be paged through independently, but still within one cover. The top booklet consists of 12pp and the bottom 16pp. Click on the Play Again button to see how it works.

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