Branding: Variety Video
This client required a complete rebranding of its network of high-street video and digital games outlets. The new colours, style and identity that I created was rolled out across the group.
I ensured the new design was flexible enough to cope with unscheduled requirements, such as this credit-card style item for a 24hr dispenser (right).
In addition to new DVD and CD sleeves (below) I also designed exterior and interior signage, POS, DM, packaging and corporate literature.
